Monday, 21 January 2013

International Markets

Dear All,

I would like you to read Chapter 9 & 10 from your books, as they closely link together.

Here are the main points of Chapter 9:
1. International Capital Markets, its purpose and reasons for growth.
2. World Financial Centres.
3. Main concepts: bond market, equity market, Eurocurrency market.
4. Foreign Exchange Market.
5. How quote (convert) currencies.

 & 10:
1. How exchange rates influence business.
2. Factors affecting exchange rates & forecasting (general knowledge only!)
3. History of International Monetary System + recent crises.


While you do not need to bring laptops for our Wednesday class, do have them on Friday.

Many thanks
Ursula

Wednesday, 16 January 2013

Globalization & Cross Cultural Business - main points

These are the main points which you need to know after reading Chapter 1 & Chapter 2

Globalization (p.24):

1. Globalization - definition & historical perspective.
2. Types of globalization.
3. Benefits of globalization of markets & production.
4. Factors driving globalization.
5. Ways of measuring globalization.
6. Impacts of globalization.
7. Companies that participate in international business.


Cross-Cultural Business (p.64):

1. Culture - definition & components
2. Ethnocentrism vs Cultural Literacy
3. They way companies influence culture
4. The influence of physical influence and technology on culture.
4. Hofstede Framework

Saturday, 12 January 2013

Week 2

Dear All,

Please do the following for our next class:

- update your glossary and have it ready for me to check it
- finish your test - answers to remaining questions will be available in the lesson
- read Chapter 2 of your textbook.

I  will be sending you some resources so please look out for my e-mail and remember to bring your laptops to our classes.

Enjoy the weekend!

Ursula


Scheme of work for the module

Here is what we intend to cover in the International Business module:


EFUP term module outline

Class name: International Biz 1             
Teacher name:                    Ursula Woodhouse
Term start date:                  7 January 2013

Week
Subject/Topic
Resources/Materials
Assessed component dates and deadlines
1
Introduction to the module
History of business, Globalization
Basic business terms & concepts
Reinforcement test
Textbook, websites, other publications,
PP presentation, PESTLE activity,

2
Cross cultural business & challenges of trading and marketing internationally (Hofstede & Lewis)
Reinforcement test
Textbook, PP presentation & worksheet, articles,

3
International Monetary System
International Financial Markets
Reinforcement test
Textbook, PP presentation & youtube video

4
Mid-term seen essay
Regional Economic Integration - European Union
Reinforcement test
Essay,
Textbook, PP presentation
Seen essay – 350 words (25%)
5
Feedback from mid-term test
Project launch
Entry modes
Reinforcement test
Feedback
Project details/ info
Textbook, PP presentation,

6
International strategy and organisation
Reinforcement test
Textbook, PP presentation

7
CSR & Environmental issues
Ethics & Transparency, Bribery & Corruption
Reinforcement test
Textbook, PP presentation,
activity


8
Project checking
Case study
Presentation notes

9

Presentations / Final exam
Exam papers
Project Presentations (50%)
Final exam (25%)